Innovator S&P 500 Buffer ETF - July

BJUL aims for specific buffered losses and capped gains on the S&P 500 over a specific holdings period. The actively-managed fund holds options and collateral.

Innovator S&P 500 Buffer ETF - August

Innovator S&P 500 Buffer ETF - January

Innovator S&P 500 Buffer ETF June

Innovator S&P 500 Buffer ETF - October

Innovator S&P 500 Buffer ETF - September

In this article, we explore the basics of buffer ETFs and share our thoughts on why we think these ETFs could be a powerful tool for managing risk. By selecting a buffer ETF with a predefined payoff profile that best matches one's preferences, one can achieve the equivalent of a customized option strategy to position for a pullback. The ideal scenario for using buffer ETFs would be when the market has performed exceptionally well and is at risk of a potential pullback.

Buffer ETFs: A Powerful Tool For Managing Risk

Global X S&P 500 Catholic Values ETF

SPDR S&P 500 ESG ETF

WisdomTree U.S. Earnings 500 Fund

First Trust Large Cap Value AlphaDEX Fund

Direxion Daily S&P 500 High Beta Bull 3X Shares

Direxion Daily S&P 500 High Beta Bear 3X Shares

iShares S&P 500 Value ETF

iShares Core S&P 500 ETF

iShares S&P 500 Growth ETF

CBOE Vest S&P 500 Dividend Aristocrats Target Income ETF

ProShares S&P 500 Dividend Aristocrats ETF

Qraft AI-Enhanced US Next Value ETF

Innovator S&P 500 Power Buffer ETF - August

Invesco S&P 500 BuyWrite ETF

Innovator S&P 500 Power Buffer ETF - January

Innovator S&P 500 Power Buffer ETF June

WisdomTree CBOE S&P 500 PutWrite Strategy Fund

Global X S&P 500 Quality Dividend ETF

Invesco S&P 500 Pure Growth ETF

Invesco S&P 500 Pure Value ETF

Invesco S&P 500 Equal Weight ETF

Once upon a time, dividends played a starring role in equity markets—until 14 years of easy money whetted investors' appetite for risk and created a massive tailwind for unprofitable, long-duration growth stocks. Valuations appear to be attractive: Stocks yielding north of 2.5% are trading near their largest discount to the equity market in recent memory.

Good Fishing In The Dividend Stream

The S&P 500 Index has rebounded sharply off its previous low in October, closing up 14% on Feb. 17 since October's trough. The market could continue to rally, of course.

Oversold-Overbought Watch: S&P 500 Index - February 21, 2023

Innovator S&P 500 Power Buffer ETF - July

Innovator S&P 500 Ultra Buffer ETF - July

Innovator Equity Bond-Alternative ETF

Investors should consider the benefits of the Innovator Buffer exchange traded fund strategy in the current market turbulence, especially since the defined outcome methodology can help people stay fully invested in the market up to a cap with built-in buffers against equity downside. In the recent webcast, As Recession Risk Looms, Time To Buffer Market [.

Alternative ETF Strategies to Provide a Buffer in Face of Recession Risks

Innovator S&P 500 Ultra Buffer ETF June

Fears that the Federal Reserve's overly aggressive monetary policy tightening could trigger a recession remain an overhang for the market outlook for the rest of 2022. Nevertheless, there are still ways to manage potential risks and keep clients invested.

As Recession Risk Looms, Time To Buffer Market Exposure

Elevated equity valuations. Low bond yields.

How to Stay Invested While Seeking to Buffer Against Risk in 2022

GraniteShares Gold Shares

Trns DS S&P 500 Shs

Innovator IBD 50 ETF

First Trust Mid Cap Growth AlphaDEX Fund

First Trust Small Cap Growth AlphaDEX Fund

SPDR Gold Trust

iShares S&P Mid-Cap 400 Growth ETF

iShares S&P Small-Cap 600 Growth ETF

Vanguard S&P Mid-Cap 400 Growth ETF

iShares Russell 2000 Growth ETF

iShares Russell Mid-Cap Growth ETF

iSh Mrng Md-CG Shs

iShares Morningstar Small-Cap Growth ETF

Janus Henderson Small Cap Growth Alpha ETF

SPDR S&P 400 Mid Cap Growth ETF

MFAM Small-Cap Growth ETF

Both Sides Now: The Active Vs. Passive Debate Revisited (Podcast Transcript)

The Defined Outcome ETF strategy with a built-in buffer may help investors better diversify their investment portfolios as volatile conditions persist. In the recent webcast, The Defined Outcome ETF Revolution, Bruce Bond, Co-Founder and CEO, Innovator ETFs; and Graham Day, Vice President of Product and Research, Innovator ETFs, commented on these times of uncertainty and [.

Defined Outcome ETFs Can Limit Consequences of Heightened Volatility

News for Innovator S&P 500 Buffer ETF - July ETF (BJUL)